Rui is living and working in Lisbon(Portugal). He started as tour photographer of some of the main Portuguese bands. Fashion designer José António Tenente invited him to shoot his first fashion work. Since then his photos are regularly published in Elle, Vogue, GQ, Máxima, Número, Mutteen, Essential.
His work also features in designers' (Ana Salazar, Alexandra Moura, Tenente) and brands' (Wearplay, Cheyenne, Zilian) catalogues. He shot for Elite Model and L'Agence's 2007 and 2008 agendas. He was nominated Best Portuguese Fashion Photographer on several occasions and won the Europress award in the category of fashion in 2005.